Michael Welsh, an anthropology professor at Kansas State University, talks about this new form of expression, new forms of community, new forms of identity and new forms of empowerment that YouTube has unveiled. What I really like about his approach is that it focuses on PEOPLE, connecting and linking PEOPLE. To me that's the sweet spot for EVERYTHING. Without that element, no advertisement, no viral video, no brand could ever be important. That's pretty bold, but its how I feel. When media changes, human relationships change, which makes this whole thing even more exciting. And this video of course is all about YouTube but its very valid in thinking about all forms of modern online community- Skype, Facebook, ChatRoulette, Blogs (and its primarily for this participant observation that I blog). Were networked and individualized. Where will WE take this?
If you've not seen this or need a refresher ( and you've got an hour to spare) check this video out.
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